Privacy Policy
Effective Date: June 30, 2026
Website: www.HollyMarkleyLPC.com
Practice: Holly P. Markley, LPC, PLLC
Contact: HollyMarkleyLPC@gmail.com
Holly P. Markley, LPC, PLLC (“Practice,” “we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we may collect, use, share, and protect information when you visit or use www.HollyMarkleyLPC.com.
This Privacy Policy applies to information collected through this public website. It does not fully describe how client records or protected health information are handled after a person becomes a counseling client. If you become a client, your information may also be governed by separate client documents, including a HIPAA Notice of Privacy Practices, informed consent, telehealth consent, and other practice policies.
By using this website, you agree to this Privacy Policy. If you do not agree, please do not use this website.
1. Website Privacy Policy Only
This Privacy Policy applies only to this public website and website-related communications.
It does not create a counselor-client relationship and does not replace any client-specific privacy notices, informed consent forms, telehealth consent forms, or other clinical documents.
2. Information We May Collect
We may collect information that you voluntarily provide through the website, including:
Name;
Email address;
Phone number;
Information submitted through contact forms;
Appointment or consultation request information;
Any message or information you choose to send to the Practice;
Newsletter or resource sign-up information, if offered;
Payment-related or scheduling-related information, if connected through a third-party platform.
We may also automatically collect limited technical information when you visit the website, such as:
IP address;
Browser type;
Device type;
Pages visited;
Date and time of visit;
Referring website;
General website usage information;
Cookie or analytics information, if enabled.
Please do not submit sensitive clinical information, protected health information, detailed trauma history, crisis information, or other highly private information through non-secure website forms or ordinary email.
3. How We May Use Information
We may use information collected through the website to:
Respond to your inquiries;
Provide information about services;
Process consultation or appointment requests;
Send resources, updates, or newsletters, if you request them;
Improve website content, function, and security;
Maintain business and administrative records;
Comply with legal, ethical, regulatory, or professional obligations;
Protect the rights, safety, and security of the Practice, website users, clients, or others.
Submitting information through the website does not guarantee that services will be provided and does not create a counselor-client relationship.
4. Counseling Clients and Protected Health Information
If you become a counseling client of Holly P. Markley, LPC, PLLC, information related to counseling services may be protected health information under HIPAA or other applicable privacy laws.
Client information is addressed in separate client documents, including the Practice’s HIPAA Notice of Privacy Practices, informed consent, telehealth consent, financial agreement, and other practice policies.
This Privacy Policy is intended to describe general website privacy practices. It is not a substitute for the Practice’s HIPAA Notice of Privacy Practices.
5. Email, Website Forms, and Electronic Communication
Ordinary email, website forms, text messages, voicemail, and social media messages may not be fully secure or confidential.
By choosing to contact the Practice electronically, you acknowledge that electronic communication may involve privacy and security risks. The Practice makes reasonable efforts to protect information, but no method of electronic transmission or storage can be guaranteed to be completely secure.
Please do not use website forms, ordinary email, text messages, voicemail, or social media to communicate urgent, emergency, or highly sensitive clinical information.
If you are experiencing a medical or mental health emergency, call 911 or go to the nearest emergency room. If you are in emotional distress, experiencing suicidal thoughts, or need crisis support, call or text 988 to reach the 988 Suicide & Crisis Lifeline, or use the 988 chat service.
6. How Information May Be Shared
We do not sell your personal information.
We may share information when reasonably necessary to:
Respond to your request;
Operate, maintain, or improve the website;
Use third-party service providers that support the website or Practice operations;
Use scheduling, telehealth, payment, client portal, email, website hosting, analytics, or security services;
Comply with legal, ethical, professional, or regulatory requirements;
Protect the safety, rights, property, or security of the Practice, clients, website users, or others;
Respond to a court order, subpoena, legal process, licensing board request, or other lawful request;
Address suspected fraud, misuse, security incidents, or violations of website policies.
If you become a client, disclosures of protected health information are addressed more fully in the Practice’s HIPAA Notice of Privacy Practices and client documents.
7. Third-Party Services
This website may use third-party providers for services such as website hosting, online scheduling, client portal services, telehealth, payment processing, forms, email delivery, analytics, security, or other administrative functions.
Third-party services may collect or process information according to their own terms and privacy policies. The Practice does not control all third-party privacy or security practices.
Examples of third-party tools may include: [Website Host], [Scheduling Platform], [Client Portal/Telehealth Platform], [Payment Processor], [Email Marketing Provider], [Analytics Provider], and other services used to operate the Practice or website.
You are encouraged to review the privacy policies of any third-party websites or platforms you use.
8. Cookies and Analytics
This website may use cookies, analytics tools, pixels, or similar technologies to understand website traffic, improve website function, remember preferences, or support website security.
Cookies are small files stored on your device. You may be able to disable cookies through your browser settings. If you disable cookies, some parts of the website may not function properly.
Analytics information is generally used to understand website usage trends and improve the website. The Practice does not use analytics tools to intentionally collect sensitive clinical information.
9. Marketing Communications
If you voluntarily sign up for a newsletter, resource, email list, or other communication, we may use your email address to send the requested information.
You may unsubscribe from marketing or newsletter communications at any time by using the unsubscribe link in the email or contacting the Practice directly.
Unsubscribing from marketing communications does not prevent the Practice from sending administrative, scheduling, billing, or client-related communications when applicable.
10. Data Security
The Practice uses reasonable administrative, technical, and physical safeguards to help protect information collected through the website.
However, no website, electronic communication, or data storage system can be guaranteed to be completely secure. You submit information through the website at your own risk.
11. Data Retention
The Practice may retain information for as long as reasonably necessary to respond to inquiries, operate the website, maintain business records, comply with legal and professional obligations, resolve disputes, and enforce agreements.
Client records, if applicable, are retained according to professional, legal, ethical, and regulatory requirements and are addressed in separate client documents.
12. Children’s Privacy
This website is intended for users who are 18 years of age or older. The Practice does not knowingly collect personal information from children through this website.
If you are under 18, do not submit information through this website without involvement and consent from a parent or legal guardian.
If a parent or guardian believes a minor has submitted personal information through the website, please contact the Practice so the concern can be reviewed and addressed.
13. Social Media
The Practice may maintain social media pages or profiles for general educational and informational purposes.
Please do not use social media to communicate private, clinical, urgent, or emergency information. Social media interactions are not confidential and do not create a counselor-client relationship.
If you choose to follow, comment on, message, tag, review, or otherwise interact with the Practice on social media, you understand that your actions may be visible to others and may reveal personal information.
To protect confidentiality, the Practice may not respond to public comments or reviews in a way that confirms or denies whether someone is or has been a client.
14. Links to Other Websites
This website may include links to third-party websites, articles, resources, directories, scheduling tools, payment systems, client portals, or other services.
The Practice is not responsible for the content, privacy practices, security practices, or policies of third-party websites or services. Accessing third-party websites is at your own risk.
15. Your Choices
You may choose not to submit personal information through this website. However, certain features, such as contact forms or scheduling requests, may not be available without providing some information.
You may contact the Practice to request that certain information submitted through the website be updated or deleted, subject to legal, ethical, professional, recordkeeping, and business obligations.
If you are an established client, your rights regarding protected health information are addressed in the HIPAA Notice of Privacy Practices and applicable client documents.
16. Do Not Track Signals
Some browsers allow users to send “Do Not Track” signals. This website may not respond to “Do Not Track” signals. You may manage cookies and tracking preferences through your browser settings or device settings.
17. International Users
This website is operated in the United States and is intended primarily for users located in the United States.
If you access this website from outside the United States, you understand that information may be processed in the United States, where privacy laws may differ from those in your location.
18. Changes to This Privacy Policy
The Practice may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised effective date.
Your continued use of the website after changes are posted means that you accept the updated Privacy Policy.
19. Contact
If you have questions about this Privacy Policy, please contact:
Holly P. Markley, LPC, PLLC
Website: www.HollyMarkleyLPC.com
Email: HollyMarkleyLPC@gmail.com
Phone: 540.895.8180
Mailing Address: PO Box 442 Woodstock, VA 22664